Anna Gerber and Britt Iverson
London-based Visual Editions creates surprising and delightful reading experiences in physical and digital forms, working with global commercial and cultural partners like Google, Ace Hotel and WeTransfer. Our work includes books as beautiful cultural objects, championing some of the greatest writers and designers in the world. And also digital books that bring the magic of technology to great storytelling.
Visual Editions launched in 2010, with the aim to create new kinds of story experiences. Having shifted from publishing six books and a magazine series we commission and build stories for partner brands and commercial collaborators. We’ve been nominated for quite a few awards, given talks around the world, and hailed as leading cultural entrepreneurs by the Paul Hamlyn Breakthrough Fund.
We’re proud to have all of our books as part of The Art Institute of Chicago‘s permanent collection, to see Wayne McGregor give new life to our book, Tree of Codes, as a contemporary ballet, and to be working with the very talented people at Google’s Creative Lab in Sydney on Editions At Play, a space for books powered by the magic of the internet.
Abstract: Editions at Play: Two Years On
Anna Gerber and Britt Iversen of Editions At Play talk about their collaboration with Google Creative Labs: the space they’ve jointly created that seeks to surprise and delight readers with experiments in digital books. Editions At Play believes in the marriage between technology and literature paving the way for books powered by the magic of the internet. Two years, six titles and two partnerships into their digital book making journey, Gerber and Iversen will share what they continue to dream about, what they’ve learned (including the hard stuff) and what they will try to do better next time.